HRT Guide — Updated April 2026

The Hawaii Reward Travel
Guide to Rakuten

Turn everyday online shopping into Amex Membership Rewards or Bilt points — and use them for flights from Honolulu, Japan trips, and beyond.

By Scottie · Hawaii Reward Travel · Educational guidance only
Rakuten Amex points overview
Section 01

Why Rakuten Matters for Hawaiʻi Travelers

Flights from Hawaiʻi are expensive. Whether you're flying to the West Coast, Japan, Vegas, or the East Coast, cash prices add up fast. Rakuten gives you a way to turn shopping you're already doing into meaningful travel rewards.

For locals, this is huge. These points can get you flights from Hawaiʻi to Japan (ANA, JAL, Delta), flights to the mainland (Alaska/Atmos, United, Delta, American), and hotel nights through Hyatt, Hilton, Marriott, IHG, and more.

Bilt points — Hawaiian Airlines Leihoku Suites
Scottie transferred Bilt points earned from Rakuten to book Hawaiian Airlines Leihoku Suites to LAX.
Section 02

How Rakuten Works

Rakuten is an online "middleman" between you and the stores you already shop at. When you click through Rakuten, the store pays Rakuten a small commission — Rakuten then shares part of that with you as cash, Amex points, or Bilt points. You pay the same price you would've paid anyway, but now you're earning travel rewards on top.

1
Start your session through Rakuten
Website, app, or browser extension — any of these works
2
Rakuten sends you to the retailer
You shop exactly as you normally would
3
Retailer pays Rakuten a commission
You pay nothing extra — the store covers it
4
Rakuten pays you in cash, Amex, or Bilt points
Depending on which reward method you've set up
What "10% Cash Back" actually means

If a store offers 10% cash back on Rakuten:

  • Cash back mode → 10% cash back
  • Amex mode → 10 Amex points per dollar
  • Bilt mode → 10 Bilt points per dollar through May 15, 2026 payout (all tiers)
  • Bilt after May 2026 → 5 pts/$1 for Blue tier · 10 pts/$1 for Silver/Gold/Platinum
Section 03

Getting Started — Step by Step

Create a Rakuten Account

Head to Rakuten.com and sign up — it only takes a few minutes. Use an email you actually check so you get payout notifications and bonus promotions. If possible, use Scottie's referral link — Rakuten frequently runs welcome offers that give you a nice bonus after your first purchase.

Scottie's Referral Link — Bonus extended through June 30, 2026

New members who sign up through a referral link by June 30, 2026 earn $50 cash back — or 5,000 Amex or Bilt points — after spending $50 on shopping trips within 90 days. Use this link: www.rakuten.com/r/SCOTTI3109

Rakuten sign up page
The Rakuten sign-up flow — takes about 2 minutes

Install the Browser Extension

This is the most important step for beginners. Real life is busy — you won't always remember to start at Rakuten. The extension quietly watches for participating stores and nudges you with a little banner to activate your earnings. Most people earn 80–90% more with it installed.

2
Log in once
The extension stays connected to your account
3
Activate when you see the pop-up
Whenever you visit a partner store, click Activate to start earning
Rakuten browser extension pop-up
The Rakuten extension pop-up — click Activate and you're earning

Download the Rakuten App

The app isn't required, but it's super helpful — especially if you shop on your phone. For people in Hawaiʻi doing big seasonal shopping (back to school, Christmas, graduation), it's a great way to check "Is this store on Rakuten?" while you're in line or scrolling on the couch.

Download the Rakuten App →

Section 04

How to Choose Your Reward Type

Rakuten lets you choose how you get paid. You can take traditional cash back, or you can upgrade into either Amex Membership Rewards or Bilt points. This choice is the heart of your strategy.

Where to change your payout method

Go to: Account → Account Settings → How You Get Paid

If you don't see Bilt listed, you can link it from your Bilt account — it will then appear. You don't need a Bilt card to have a Bilt account.

Rakuten How You Get Paid settings
The "How You Get Paid" settings screen inside your Rakuten account
Option A
Amex Membership Rewards
Best if you already have an Amex Gold, Platinum, Green, or Blue Business Plus
$1 cash back = 1 Amex point (100:1)
You do NOT need to pay with an Amex card
Points deposit quarterly into your existing MR balance
Transfer to ANA, JAL, Delta, Air France, and more
Option B
Bilt Points
Best if you already pay rent with Bilt or use Bilt Dining
1:1 promo confirmed through May 15, 2026 payout — act before April 1
After May 2026: Blue tier = 50 pts/$1 · Silver/Gold/Platinum = 1:1 stays
No Bilt credit card required to link accounts
Transfers to Atmos (Alaska + Hawaiian), United, JAL, Hyatt
Bilt app Rakuten integration
You can also link Rakuten directly from inside the Bilt app
Section 05

How to Actually Earn Points Through Rakuten

Standard Online Shopping

The core flow is simple: either start at Rakuten, search for the store, and click "Shop Now" — or go straight to the store's website and let the Rakuten extension pop up so you can activate. Then shop normally.

Rakuten store shopping page
Browse stores on Rakuten, click Shop Now, and your session is tracked

In-Store & Rakuten Dining

Rakuten also has in-store and dining offers. For those, you link your credit card inside the Rakuten app, visit a participating restaurant or store, and pay with that linked card. Some restaurants offer 5% back / 5x points — automatic on top of your normal card rewards.

Rakuten dining offers
Rakuten Dining — link a card and earn automatically at participating restaurants

Travel Through Rakuten

Travel can also earn through Rakuten when you book via OTAs like Expedia, Hotels.com, and Booking.com. This is best for stays where you don't care about hotel elite status — cheap one-night stops, independent properties, or when the deal is too good to pass up. Travel earnings confirm only after the trip is completed.

Section 06

Rakuten Payout Schedule

Rakuten pays on a quarterly schedule — not instantly. Plan your big purchases a few months ahead of any major trip so points have time to post before you need them.

Feb 15
Q4 payout
May 15
Q1 payout
Aug 15
Q2 payout
Nov 15
Q3 payout
Minimum payout threshold

Around $5.01 in cash equivalent (roughly 501 Amex points). If you don't hit the minimum, your balance rolls over to the next quarter automatically.

Bilt promo deadline — May 15, 2026

The 1:1 Bilt promo rate applies to the May 15 payout, which covers purchases made through March 31, 2026. Purchases from April 1 onward go into the August 15 payout at the standard (reduced) Blue tier rate. Switch now if you haven't already.

Amex x Rakuten bonus offer
Amex occasionally runs bonus offers for new Rakuten pairings — watch for these
Section 07

Strategies to Maximize Amex Points

For travelers, Amex Membership Rewards are generally more valuable than simple cash back — especially when used for premium cabins or high-value routes. The same 10% that would've been $10 cash can easily translate into far more than $10 in travel value.

Stack Rakuten With Your Amex Card

The real magic is stacking. You're shopping at a store that gives 8% back on Rakuten, you pay with an Amex Gold that earns 4x on supermarkets, and you've set Rakuten to earn Amex points. One purchase = Amex card points + Amex Rakuten points. Over a year of normal spending, it adds up fast.

Best Amex Redemptions for Hawaiʻi

  • ANA — round-trip flights to Japan in premium cabins if you're flexible on dates
  • Delta — routes from Hawaiʻi to mainland hubs
  • Air France/KLM — via West Coast partners for Europe trips
  • JAL — Japan routes in business or first class
Section 08

Strategies to Maximize Bilt Points

⚡ April 2026 Update — Act Before April 1

The 1:1 Bilt promo is confirmed through the May 15, 2026 payout — which covers purchases made through March 31, 2026. Purchases from April 1 onward go into the August 2026 payout, where Blue tier drops to 50 pts/$1. If you haven't switched your payout to Bilt yet and you have Blue status, now is the window. Silver, Gold, and Platinum members stay at 1:1 permanently.

Bilt shines if your lifestyle already fits into its ecosystem. If you're paying rent with Bilt, using Bilt Dining, and want flexible airline and hotel partners without a high annual fee card, then funneling Rakuten earnings into Bilt helps centralize your strategy into one unified balance.

Bilt transfer partners for Hawaii travelers
Bilt's transfer partner lineup is excellent for Hawaiʻi flyers

Why Bilt Is Amazing for Hawaiʻi

When you add Rakuten into this mix, your rent and your online shopping both help pay for your big trips. That's a fundamentally different way to think about everyday expenses — and it works especially well when flights from Hawaiʻi are consistently expensive. You don't need a Bilt credit card to transfer points from Rakuten to Bilt.

Section 09

Example Setups for Hawaiʻi Travelers

Setup A
Amex-First Traveler
Set Rakuten payout to Amex Membership Rewards
Install the Rakuten browser extension
Always activate for big purchases (electronics, appliances, gift seasons)
Pay with the Amex card earning the best category bonus
Target ANA, JAL, and Delta for premium cabin redemptions
Setup B
Bilt-First Traveler
Link Rakuten and set payout to Bilt points
Use Rakuten for all online shopping, especially during promo periods
Earn Bilt through rent + dining + Rakuten together
Atmos for Hawaiʻi ↔ Mainland, United for long-haul, JAL for Japan, Hyatt for hotels
Great if you don't want multiple premium cards with high annual fees

Ready to Start? Use Scottie's Referral Link

Sign up through this link to get a welcome bonus after your first purchase — supports HRT at no extra cost to you.

Create Rakuten Account →
Scottie's Take

Build the habit, stack the bonuses.

For people living in Hawaiʻi, every dollar matters when it comes to travel. Rakuten is one of those tools that feels small at first but becomes a powerhouse over a year. If you set it up right — browser extension on, rewards method locked in, purchases routed the right way — you'll quietly stack thousands of Amex or Bilt points without thinking.

Those points turn into real travel: Japan, Vegas, Seattle, San Francisco, New York, even Europe depending on the partner. And all from buying the things you already buy. Build the habit, stack the bonuses, and your points will start working for you.

Rakuten Amex Points Bilt Points Hawaii Travel Shopping Rewards